Campus Living Villages approached me to provide creative direction and execution for social media content aimed at promoting their Student Village in Melbourne. 

 

After gaining a deeper understanding of the student market and target audience, I developed a strategy that highlighted the key benefits of living at Student Village Melbourne. The campaign focused on showcasing student life, activities, and the unique perks of campus living through a series of engaging organic social media content. Following the success of this initial project, our collaboration expanded to include additional print and digital assets across the remaining 11 campuses throughout Australia.​

Agency: Oddfish Media